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        Responseplus with post matrix code: Manage your dialog marketing activities

        RESPONSEPLUS optimizes your dialog marketing activities. It makes it easier for your customers to reply and provides you with a tool for effective response analysis. Pre-printed response elements customized with your own company look, whether in postcard or letter form, are add-ons that enhance your advertising appeal. A so-called "referral card" can be used to encourage your customers to recommend your products/services to others. Costs are determined using the post matrix code on each item and settled on a monthly basis.

        Potential uses of Responseplus:

        • Request for informational materials (e.g. catalogues, trial products, samples)
        • Invitations, registration, reservations
        • Purchase orders for products or services
        • Sweepstakes
        • Referral marketing
        • Production recommendations

        Advantages of the post matrix code:

        • Increased efficiency: Optimize your campaign with detailed response analysis
        • Minimized cost: Automatic calculation of volumes
        • Simplified management: Monthly accounting in exact amounts
        • Advertising enhancements: Franking can include a customized image/logo

        Responseplus - Reply or Referral item:

        Responseplus - Reply

        Ideal for centrally managed subsidiaries or branch offices: The single billing procedure does away with petty cash accounting in regional offices.

        • Classic response element as postcard or reply letter
        • Simplified accounting and evaluation for subsidiaries and branch offices
        • Various franking options available: You either assume the complete cost of postage or have your customer share the cost
        Responseplus - Referral

        Referral marketing with the "tell a friend" postcard: Give your customers to chance to recommend your products to their friends and family. Take advantage of your customers' marketing potential - happy, satisfied customers make for the best kind of advertising there is!

        • Referral marketing - customers help win new customers: More readily accepted form of advertising
        • Personal, targeted approach
        • Postcards in customized design
        • The advertiser pays for postage
        The use of RESPONSEPLUS requires express written agreement. Learn more from your customer service representative.

        Additional information

        Still have questions?

        Contact us - we look forward to hearing from you! Contact

        Business Reply
        Free for the returner: reply cards and letters with a franking impression.